About the project

The narrative unfolds around the image of an “ordinary guy” — someone whose quiet struggles, longings, and inner reflections mirror the lyrics. To highlight that contrast between the ordinary and the extraordinary, we built the video around strong symbolic visuals: dimly lit interiors for vulnerability and solitude, and wide, atmospheric shots for the sense of distance and unfulfilled desire.

The director, cinematographer, art director, costume and styling team, and post-production crew all worked in sync to make sure each frame carried meaning. Lighting design played a key role in setting the mood, while costume choices and set design added layers of authenticity. Even in the edit, every cut was carefully considered to let the music breathe while amplifying its emotional peaks.